Three years’ worth of holiday cards for Tom Bulleit & Bulleit Bourbon. We designed a recessed impression for the bottle so an ornament could be nested into the card. When the ornament is removed, the recessed area is actually a reverse print of the actual Bulleit bottle, mimicking its raised lettering.
We designed and printed cards in 2012, 2013 and 2014, each year highlighting a different Bulleit product. We then designed and printed a commemorative 3-pack, each card nesting and including each of the three Bulleit ornaments.